With social media, there are only a few things to keep in mind.
An interesting points on Social Media Marketing that I came across, would love to share it with you:
Whatever it is, keep it simple.
You don’t need a monstrous web site; you need a simple one that has worthwhile information on it.
You need a blog only if you have something to say.
If you have nothing to say, don’t have a blog.
Everything you do online is a one-to-one conversation with a human being,
like you. Treat that person the way you would want to be treated. Speak to them that way.
Use the Internet. Use social media. Not as a business, but as yourself.
That is the only way to understand how they should be used.
Pay attention to how people you know, like family and friends, use social media,
how they speak of it, and why they use it.
Screw up fearlessly;
apologize for the dumb things you do; laugh at yourself. People love that. It keeps them coming back because they realize there is a real person at the other end.
Worry about the numbers later.
Worry about the terminology later. Wait till later to figure out what the horseshit means and why it isn’t horseshit.
There is no reason to complicate what is really very simple: talking to people. That’s all social media is. That’s why it’s called social 🙂